Shopify vs. Shopify Plus

Aug 10, 2021 | Shopify | 0 comments

6 min read

Registering on an eCommerce platform is a big decision. If you are going with Shopify, then you’ve made the right decision. It is a solid piece of software that over 1.7 million businesses rely on all over the globe.

Unfortunately, you still have a pretty massive decision to make. Shopify vs. Shopify plus? Which service is going to be more beneficial for your business? What is the difference between the packages? Who are the packages tailored for?

Don’t worry. We’ve got the answers to all your questions and more. So sit back and let’s get to decoding everything.

Our Criteria

If you’ve read our review of Shopify trust badge apps, you’ll know we love setting up a scale to measure the quality of our options. Let’s take a quick recap of our scale, shall we?

  1. Ease of Use
  2. Feature Score
  3. Customer Support
  4. Aesthetics
  5. Pricing

Speaking of quick, if you can’t make the time for this whole article, we’ve got you covered.


  • Go for Shopify if you are running a company that is even a whisker smaller than an enterprise.
  • Go for Shopify plus only if you’re a market giant who’s only looking for the best.Shopify vs. Shopify Plus

Now for those of you who have decided to stick around; let’s get talking. 

Shopify vs Shopify plus? Which is the package for you?


Star Rating: 5

Key Feature: A simple, affordable eCommerce platform

Starting Price: $29/ Month.Shopify vs. Shopify Plus

We’re going to be brutally honest: Most of you reading this article do not need the upgrade yet. This easy-to-use and cost-effective platform is the apex of online store software. 

Shopify also has a multitude of different apps that store owners can benefit from. Among them, Vitals provides over 40 of its own unique apps. 

The platform is beneficial for any store owner on Shopify, as you can use the apps featured to make your store more responsive. User-friendliness will also improve, as customers will be able to scroll through your online store unobstructed. 

That’s a bold claim. Does it have the features to back it up?

Shopify vs. Shopify Plus – Shopify Standout Features

Everything On One Platform

The integration on this platform is simply jaw-dropping. You can sell to anyone anywhere, all from the comfort of your home. You don’t need multiple programs either. It’s all integrated into one platform.

Top-tier Business Management Software

Along with the convenient integrations, Shopify helps you keep track of your business with analytics and insights. You know about your orders, fulfillments, and payments in seconds, thanks to the compact dashboard.

Innovative Marketing Strategy

Through SEO, campaign, email marketing, google smart shopping, and Facebook ads, Shopify can help you garner a lot of attention for your store. The insights mentioned above come in handy here.

Reliable Customer Support

Good customer service is rare, especially online. Shopify breaks that trope. Their services are not just publicly but also critically acclaimed with awards to show for.

Shopify vs. Shopify Plus – Why You Should Choose ShopifyShopify vs. Shopify Plus

Easier To Use

Shopify Plus is certainly an upgrade, but there is one downside. Thanks to the barrage of new features, it loses the excellent simplicity that Shopify has to offer.

Worth Every Penny

One aspect where Shopify clearly beats its Plus counterpart is the pricing. In our opinion, it is much more cost-effective to go for this version unless you make a lot of profits.

Different Options

Another benefit in terms of price is that there are three levels ranging from Basic to the heavily improved Advanced Version. This price umbrella fits most companies out there.

Shopify vs. Shopify Plus – Shopify Shortcomings

Fewer Features

This is a necessary sacrifice to keep its simplicity and make sure it’s still user-friendly. You may miss the features if you operate a huge business.

Shopify vs. Shopify Plus – Shopify Pricing

We’ve already mentioned the pricing is reasonable in our eyes. It’s time for you to judge.Shopify vs. Shopify Plus

User Reviews

Speaking of being the judge, the reviews on this product certainly show its merits.Shopify

Shopify Plus

Star Rating: 4.5

Key Feature: A premium option for enterprises

Starting Price: $2000/ MonthShopify vs. Shopify Plus

On to the second part of this epic battle. On this side of the ring, we have the heavyweight champion in Shopify plus. Be certain that you won’t be missing anything with this software.

So, let’s get closer to picking a winner in our Shopify vs. Shopify plus comparison.

Shopify vs. Shopify Plus – Shopify Plus Standout Features

As Many Staff Accounts As You want

There is a limitation to the number of staff accounts on the other plans, but you won’t find that problem here. You can literally create unlimited staff accounts.

Dedicated Launch Engineer

Doubling down on customer support, Shopify Plus assigns a dedicated launch engineer on your website who will help you through the entire setup and migration process.

Merchant Success Program

This program helps you unlock your full potential as a seller. Consultants and solutions engineers will be by your side. 

Shopify vs. Shopify Plus – Why You Should Choose Shopify PlusShopify vs. Shopify Plus

Massive Upgrade

Rather than talk about it some more, we’d like to show you the difference in features. Shopify vs. Shopify Plus

Shopify vs. Shopify Plus – Shopify Plus Shortcomings


The large inflow of new features does make the software a fair bit less user-friendly as we mentioned before.


There’s not much to say here. It’s pretty obvious from the number and the huge number of new upgrades, but this is in no way an affordable option for smaller businesses.

Shopify vs. Shopify Plus – Shopify Plus Pricing

The main drawback of this app is still impressive, considering the industry prices.Shopify vs. Shopify Plus

User Reviews

The reviews are bound to be great, as you can see from the features.Shopify vs. Shopify Plus


Whatever option you go for, you are going to need good apps. Well, it’s your lucky day because that’s where we come in.

Vitals is not your average Shopify app. We’ve got 40+ apps all wrapped up in one neat package. Product Reviews, Currency Converter, Visitor Replays, Trust Badges, you name it; we’ve got an app for you.

Our apps are easy to integrate into Shopify stores, therefore letting your customers enjoy scrolling through a responsive website. Although our apps perform exceedingly well around the clock, you can expect them to be lightweight. As a result, the apps do not interfere with each others’ performances. 

Try Vitals for free today!

Final Words

There you have it. In honesty, Shopify vs. Shopify plus is a hard argument to settle. Since they are part of the same platform, the features they offer are quite similar. Shopify plus is just a jacked-up version with some nice upgrades.

But, at the risk of sounding repetitive, most of you don’t need those upgrades. Unless you’re a huge corporation, Shopify paired with Vitals apps is more than enough for you to run a successful business.

Try Vitals for free today!


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